Ads Growth Tools
SEOSEOPaid AcquisitionPaid acquisitionProgrammaticWebsite MonetizationProgrammaticApp UAApp MonetizationWebsite monetizationKeyword ResearchSearch IntentApp acquisitionROASCPAApp monetizationCPCLTVAffiliateeCPMRPMRetail MediaAttributionConversion TrackingCreative IntelMMPHeader BiddingDSPSSPRTBAd ViewabilityFill RateASOSKAdNetworkARPDAURewarded VideoAd MediationAffiliateCreative TestingA/B TestingRetargetingLookalike AudiencesCampaign OptimizationBrand SafetySupply Path
SEOSEOPaid AcquisitionPaid acquisitionProgrammaticWebsite MonetizationProgrammaticApp UAApp MonetizationWebsite monetizationKeyword ResearchSearch IntentApp acquisitionROASCPAApp monetizationCPCLTVAffiliateeCPMRPMRetail MediaAttributionConversion TrackingCreative IntelMMPHeader BiddingDSPSSPRTBAd ViewabilityFill RateASOSKAdNetworkARPDAURewarded VideoAd MediationAffiliateCreative TestingA/B TestingRetargetingLookalike AudiencesCampaign OptimizationBrand SafetySupply Path

App Monetization

HyprMX

Free

HyprMX is a mobile app monetization and user-acquisition platform centered on full-screen video, interstitial, and rewarded ad formats for iOS and Android games and apps. It operates its own demand and mediation stack, emphasizing brand-safe end-card creatives and a self-attributing network for performance advertisers. Publishers integrate the SDK directly or through mediation partners to fill inventory at competitive eCPMs, while advertisers reach engaged mobile audiences with measurable installs and post-install events.

Monetizationapp monetizationrewarded videointerstitialuser acquisition

What it does

HyprMX is a mobile ad platform that sits on both sides of the in-app marketplace: it helps publishers earn revenue from video, interstitial, rewarded, and banner placements, and it helps performance advertisers buy installs against that same engaged inventory. Publishers add the HyprMX SDK directly or pull its demand into an existing mediation setup like AppLovin MAX or Unity LevelPlay, then compete it against other networks in the auction. The platform runs its own creative formats, including interactive end cards, and operates as a self-attributing network so user-acquisition campaigns can be measured against post-install events. Reporting covers eCPM, fill rate, impressions, and revenue, giving app teams a single network to test for incremental yield.

Where it fits

It plugs into your in-app mediation waterfall or bidding setup as one more demand partner competing for each impression.

Core features

  • Rewarded video, interstitial, banner, and offerwall ad formats
  • Direct SDK plus mediation-partner integration paths
  • Interactive end-card creatives for higher engagement
  • Self-attributing network for user-acquisition buyers
  • eCPM, fill-rate, and revenue reporting dashboards
  • Brand-safety and ad-quality controls

Best for

  • Game and app publishers adding a demand source to mediation
  • Performance advertisers buying rewarded-video installs
  • Teams testing incremental yield against existing networks

Beginner notes

  1. Add HyprMX as one network inside your mediation platform rather than ripping out your existing stack.
  2. Watch fill rate and eCPM by geo for the first two weeks before judging performance.
  3. Use rewarded placements at natural break points so opt-in rates and retention stay healthy.
Visit official website

More tools: App Monetization

Free

Google AdMob

Google AdMob is Google's mobile app advertising and monetization platform for Android and iOS developers. It provides Google demand, banner, interstitial, native, rewarded, app-open, and video formats, plus mediation, real-time bidding, reporting, brand-safety controls, and integrations with services such as Firebase. It suits developers of many app categories that want an accessible first monetization stack or a mediation layer, provided ad placement, consent, policy compliance, retention, in-app purchases, and user experience are optimized together.

App Monetization
Free

Unity LevelPlay

Unity LevelPlay is Unity's app and game monetization mediation platform, built from the former ironSource product and still accessed through parts of the ironSource account infrastructure. A single SDK connects multiple ad networks and supports real-time bidding, waterfall management, automated optimization, reporting, testing, and common formats such as rewarded video, interstitials, and banners. It fits mobile developers that need active control over a multi-network monetization stack, especially game teams already using Unity services or ironSource integrations.

App Monetization
Free

AppLovin MAX

AppLovin MAX is AppLovin's in-app advertising mediation and yield management platform for mobile publishers. It runs a unified auction across supported SDK bidders, networks, and AppLovin demand, while providing waterfall controls, testing, ad review, creative reporting, analytics, and impression-level revenue data for optimization and attribution workflows. It is best suited to game and app teams with meaningful ad volume that want competitive demand and detailed monetization operations, particularly when AppLovin's user-acquisition products are also part of the growth stack.

App Monetization