Retail Media
Rithum
Rithum is a commerce network and technology platform formed from CommerceHub, ChannelAdvisor, and related businesses, with ChannelAdvisor no longer operating as the standalone company name. It helps brands, retailers, and suppliers manage marketplace listings, product data, orders, fulfillment connections, retail media, and performance across a broad partner network. The platform fits established multichannel commerce organizations that need enterprise integrations and managed operations, while users following older ChannelAdvisor documentation should map those workflows to current Rithum products.