联盟营销
TUNE
TUNE（前身 HasOffers）是一款 SaaS 合作伙伴营销平台，帮助品牌与联盟网络自建并运营联盟与效果营销项目，覆盖招募、追踪、跨端归因、佣金规则、防作弊与报表，并提供开放 API。
主要用途
TUNE is a software platform for running partner and affiliate marketing programs in-house rather than through a shared network. Brands, agencies, and networks use it to onboard partners, generate tracking links, attribute conversions across web and mobile, and configure granular commission and payout rules by partner, offer, or goal. It includes fraud detection, real-time reporting, and open APIs so teams can integrate tracking into their own stack and own the underlying data. Originally launched as HasOffers, TUNE targets organizations that treat partnerships as a core channel and want control over program mechanics, partner relationships, and reporting rather than relying on an off-the-shelf marketplace. It is commonly used by performance networks managing many advertisers at once.
所在链路
TUNE sits at the operational core of an in-house partner program, handling tracking, attribution, and payouts across all partners.
核心功能
- In-house partner and offer management
- Custom tracking links with web and mobile attribution
- Granular commission and payout rule configuration
- Real-time reporting and analytics dashboards
- Fraud detection and traffic-quality controls
- Open APIs and postbacks for stack integration
适合谁用
- Networks and agencies running programs for many advertisers
- Brands that want to own partner data and tracking
- Performance teams needing flexible payout logic
新手提示
- Plan your tracking setup carefully, since TUNE gives you control over attribution but expects you to configure it rather than supplying marketplace defaults.
- You supply your own partner relationships; TUNE manages the program but does not recruit publishers for you.
- Use its APIs and postbacks to connect conversions reliably, especially for mobile, before scaling spend.