程序化广告
CHEQ
AI 驱动的营销安全平台,检测广告欺诈、无效流量和账号劫持,保护营销数据质量和转化准确性。
主要用途
CHEQ protects the full go-to-market funnel from invalid and malicious traffic rather than just ad impressions. It analyzes every visitor in real time using hundreds of cybersecurity tests to separate genuine humans from bots, click farms, scrapers, and automated agents, then blocks or flags the bad ones before they waste ad budget, pollute analytics, fill forms with junk leads, or trigger fraudulent clicks. Marketing, security, and revenue teams deploy CHEQ across paid media, websites, lead forms, and conversion events to keep spend efficient and data trustworthy. The platform also supports privacy and consent enforcement, giving a single layer that guards acquisition, measurement, and customer data quality.
所在链路
It runs as a protection layer across ads, web, and forms, filtering invalid traffic before it reaches budgets, analytics, or the CRM.
核心功能
- Real-time bot and invalid-traffic detection using hundreds of cybersecurity signals
- Paid-marketing protection that blocks fraudulent clicks before budget is spent
- Analytics and lead-form filtering to keep funnels and data clean
- Account- and event-level fraud prevention for conversions and signups
- Privacy and consent enforcement layered onto the same traffic inspection
- Dashboards quantifying blocked traffic and recovered ad spend
适合谁用
- Performance teams cutting wasted spend from bots and click fraud
- Analytics owners who need human-only traffic in their reports
- Security and RevOps teams guarding lead forms and conversion events
新手提示
- Begin in monitoring mode to size your invalid-traffic problem before switching on active blocking.
- Connect CHEQ to your ad platforms so fraudulent clicks can be excluded and audiences kept clean.
- Use the blocked-traffic reports to justify budget reallocation rather than just trimming totals.