Affiliate Marketing
2Checkout (Verifone)
2Checkout is Verifone's active global ecommerce and monetization platform for software, SaaS, and digital product businesses. It supports hosted checkout, payment processing, subscriptions, merchant-of-record services, taxes, compliance, risk, merchandising, and an affiliate and channel-sales network historically associated with Avangate, with current documentation continuing under the Verifone cloud domain. It fits digital vendors seeking international sales and partner distribution from one platform, while commercial responsibilities, product eligibility, pricing, payout rules, and service packages vary by account.
What it does
2Checkout, now operating under Verifone, is a global ecommerce and monetization platform built for software, SaaS, and digital-product vendors selling internationally. It combines hosted checkout, payment processing, subscription billing, and merchant-of-record services that handle taxes, compliance, and risk on the seller's behalf, plus merchandising and an affiliate and channel-sales network historically tied to the Avangate brand. This lets a digital business reach buyers in many currencies and regions without building its own tax and compliance stack. Because product eligibility, pricing, payout rules, and service packages differ by account, vendors should confirm terms for their specific catalog before committing to it as a primary platform.
Where it fits
Sits at the setup stage for digital vendors who want a merchant-of-record checkout plus an affiliate distribution channel in one platform.
Core features
- Hosted, localized checkout with multi-currency support
- Merchant-of-record service handling global taxes and compliance
- Subscription and recurring billing management
- Affiliate and channel-sales network for digital distribution
- Risk, fraud, and dispute tooling for international sales
Best for
- Software and SaaS vendors selling across many countries
- Digital-product sellers wanting tax and compliance handled for them
- Vendors seeking partner-driven distribution alongside direct sales
Beginner notes
- Confirm merchant-of-record terms and payout schedules for your product type before launch.
- Test the localized checkout flow to gauge its impact on conversion in key markets.
- Treat the affiliate network as a supplement to, not a replacement for, your own marketing.