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SEOSEOPaid AcquisitionPaid acquisitionProgrammaticWebsite MonetizationProgrammaticApp UAApp MonetizationWebsite monetizationKeyword ResearchSearch IntentApp acquisitionROASCPAApp monetizationCPCLTVAffiliateeCPMRPMRetail MediaAttributionConversion TrackingCreative IntelMMPHeader BiddingDSPSSPRTBAd ViewabilityFill RateASOSKAdNetworkARPDAURewarded VideoAd MediationAffiliateCreative TestingA/B TestingRetargetingLookalike AudiencesCampaign OptimizationBrand SafetySupply Path

Affiliate Marketing

Affise

Paid

Affise is a partner marketing platform built for performance networks, agencies, and advertisers that run high-volume affiliate and CPA campaigns, handling offer management, real-time click and conversion tracking, smartlinks, automated payouts, anti-fraud filtering, and partner recruitment through its Reach marketplace. Teams use it to manage thousands of offers and partners across regions, enforce caps and targeting rules, and reconcile commissions. It fits organizations that have outgrown spreadsheets and need a configurable engine for measurement and partner operations.

Analyticspartner marketingcpa networkaffiliate trackinganti-fraud

What it does

Affise is a SaaS platform that lets affiliate networks and direct advertisers run performance campaigns at scale. You load offers with payouts, caps, and geo or device targeting, then distribute them to partners through tracking links or rotating smartlinks. The system records clicks and conversions in real time, attributes them through server-to-server postbacks or pixels, and applies anti-fraud scoring to filter suspicious traffic before it gets paid. Built-in modules cover automated invoicing and payouts, partner recruitment via the Affise Reach marketplace, and granular reporting you can slice by partner, offer, sub-id, or country. It targets operators managing many concurrent offers who need reliable measurement and commission reconciliation rather than a simple referral widget.

Where it fits

Affise sits at the measurement and operations layer of an affiliate program, between the partners driving traffic and the finance team reconciling commissions.

Core features

  • Offer management with payout, cap, and targeting rules
  • Real-time click and conversion tracking via S2S postbacks
  • Smartlinks that route traffic to the best-converting offer
  • Anti-fraud filtering and traffic quality scoring
  • Automated partner payouts, invoicing, and reconciliation
  • Granular reporting by partner, offer, sub-id, and geo

Best for

  • Affiliate and CPA networks managing many offers and partners
  • Advertisers running high-volume performance campaigns
  • Agencies that need configurable tracking and payout automation

Beginner notes

  1. Set up server-to-server postbacks early; pixel-only tracking misses conversions on mobile and in privacy-restricted browsers.
  2. Define caps and anti-fraud rules per offer before scaling traffic, or you will pay out on low-quality or duplicated conversions.
  3. Use consistent sub-id naming across partners so your reports stay readable when offer and partner counts grow.
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Concepts behind this tool

Smartlink

A smartlink is a single tracking URL that automatically routes each click to the best-matching offer based on rules like geo, device, and real-time performance.

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Affiliate Marketing