广告营销工具
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SEOSEO付费获客付费获客程序化广告网站变现程序化App 获客App 变现网站变现关键词研究搜索意图App 获客ROASCPAApp 变现CPCLTV联盟营销eCPMRPM零售媒体营销归因转化追踪创意情报MMPHeader BiddingDSPSSPRTB广告可见率填充率ASOSKAdNetworkARPDAU激励视频广告聚合联盟营销创意测试A/B 测试再营销相似受众广告优化品牌安全供应路径

App 用户获取

App Radar by SplitMetrics

免费增值

ASO 和 Apple Search Ads 管理平台,关键词研究、排名监控和广告活动一站式管理。

调研ASOApple Search Ads关键词监控一站式管理

主要用途

App Radar by SplitMetrics is an app store optimization workspace for raising visibility and downloads across the Apple App Store and Google Play. It combines keyword research and rank tracking, competitor monitoring, metadata editing pushed straight to the stores, store performance and conversion reporting, review monitoring with automated replies, and localization support, plus AI-assisted suggestions for keywords and listing copy. Acquired by SplitMetrics in 2023, it now pairs with that company's creative testing and Apple Search Ads tooling, giving teams a path from organic ASO into paid acquisition. It fits developers and app marketers who want one operational hub to manage and iterate on store listings rather than juggling spreadsheets.

所在链路

It sits at the research stage as the organic ASO hub that feeds keyword and conversion insight into paid app campaigns.

核心功能

  • Keyword research and rank tracking for App Store and Google Play
  • Direct metadata editing and publishing to the stores
  • Competitor visibility and category benchmarking
  • Review monitoring with automated reply workflows
  • Localization support for multi-market listings
  • AI-assisted keyword and copy recommendations

适合谁用

  • App developers managing organic ASO day to day
  • Marketers localizing listings across multiple markets
  • Teams pairing ASO with SplitMetrics paid acquisition

新手提示

  1. Fix your most-trafficked keywords and screenshots first — they move installs more than long-tail tweaks.
  2. Use rank tracking to measure each metadata change, since store updates take days to settle.
  3. Localize titles and keywords for your top revenue markets before translating everything.
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